Harrods is a luxury department store on Brompton Road in Knightsbridge, London, England. It was designed by C. W. Stephens for Charles Digby Harrod, and opened in 1905; it replaced the first store on the grounds founded by his father Charles Henry Harrod in 1849, which burned down in 1881.
We do not have a specific dress code for entry into the store, including any of our restaurants. However, we do reserve the right to refuse entry to anyone who is not deemed to be appropriately dressed. Sportswear, including trainers, shorts, and tracksuits, are permitted across all areas of the store and restaurants.
You can bring a small bag or backpack into Harrods, but if you're carrying a big suitcase, security might ask you to leave it elsewhere. That's where Bounce comes in handy.
I Tried To Shop At Harrods With Just £10.. Can You Buy Anything?!
What is the most expensive thing to buy in Harrods?
Harrods doesn't have a single "most expensive item" as it changes, but historically, multi-million dollar yachts, rare vintage wines (like the £987k Dalmore Collection), diamond-studded items, and bespoke luxury goods have held the title, with recent examples including multi-million pound cars and super-exclusive perfumes, showing the record is constantly broken by ultra-high-end, one-off luxury sales.
Harrods in London is the most luxurious shop in the UK. This iconic department store is renowned for its world-class customer service and luxury goods. More than 100,000 visitors flock to Harrods every day to experience this famous British institution.
Harrods staff salaries vary significantly by role, with general sales associates earning around £23k-£29k annually or £11-£14/hour, while management and specialized roles like Buying Assistants can reach £64k+ yearly, plus benefits like discounts, service charges, and canteen access, though entry-level roles focus on competitive hourly rates close to London's Living Wage.
Also, jeans are acceptable for casual wear as long as you have a nice blazer — I wear a double breasted navy blazer and I fit right in. If you want to be properly treated in London's exclusive restaurants and shops, avoid wearing tourist attire–it's considered to be unspeakably “naff” or tacky.
brand roster has also developed, as we continue to sell streetwear staples and trainers from the likes of Nike, The North Face, New Balance, Vans, and many more.
Formal dress for ladies typically includes floor-length gowns, cocktail dresses, tailored suits, or dressy separates, depending on the event's level of formality.
Harrods' afternoon tea requires smart casual attire, meaning neat, tidy, and presentable clothing, but no sportswear like trainers, shorts, or flip-flops; avoid revealing clothes, offensive slogans, or beachwear, with the venue reserving the right to refuse entry if guests are deemed inappropriately dressed for the elegant setting. Think dresses, blouses, smart trousers for women, and collared shirts or smart trousers for men.
Stick to trainers, sneakers or walking shoes or sandals by day to ensure continued comfort! It's not always hot in London in summer, so wearing or bringing along an extra layer is wise. Especially for mornings and evenings.
The "333 rule" in clothing refers to two popular minimalist fashion concepts: the viral TikTok trend of using 3 tops, 3 bottoms, and 3 shoes to create numerous outfits (9 items total) for styling practice, and the more extensive Project 333, where you select 33 items (including clothes, shoes, and accessories) to wear for three months, excluding essentials like underwear, workout gear, and sleepwear, to simplify your wardrobe and reduce decision fatigue. Both methods focus on versatility, quality over quantity, and creating a functional capsule wardrobe.
The 54321 packing rule is a travel strategy for creating a versatile capsule wardrobe, suggesting you pack 5 tops, 4 bottoms, 3 layering pieces/shoes, 2 bags/dresses, and 1 of each accessory (like sunglasses, hat, or swimsuit) to simplify packing, reduce overpacking, and easily mix-and-match outfits for a trip, often fitting into a carry-on. It's a flexible formula, easily adjustable for different trip lengths, destinations, and weather by swapping categories, like adding more swimsuits for a beach trip or more outerwear for cold weather.
We advise you to dress smart and formally for your interview. This may include a tailored suit, shirt with tie, a dress with a blazer and smart shoes. and if you are unsure about what to wear, please speak to your Talent Acquisition contact.
What was Princess Diana's favorite department store?
The late Princess of Wales was reportedly a big fan of JCPenney. The American department store offers clothes and shoes, beauty products, jewelry, and home décor. Royal author Edward White shared this interesting tidbit in Dianaworld: An Obsession, as reported by Marie Claire.
harrods.com vs Competitors, December 2025. The closest competitor to harrods.com are selfridges.com, flannels.com and harveynichols.com. To understand more about harrods.com and its competitors, sign up for a free account to explore Semrush's Traffic Analytics and Market Explorer tools.