How much discount do you get on Black Friday?

Black Friday discounts generally range from 20% to 50% off, with some, particularly in fashion and electronics, reaching up to 70–80% for specific items. Average discounts often hover around 27%–37% in the UK and globally. The best deals typically appear on Black Friday itself rather than in pre-Christmas sales.

How much discount is usually on Black Friday?

Black Friday discounts typically range between 28% and 38% across all product categories, based on verified studies analyzing thousands of deals from major retailers in 2024.

How much do prices go down for Black Friday?

Black Friday discounts average around 26% to 38%, but this varies significantly by product, with some studies showing far less genuine savings, as many retailers inflate prices beforehand, making it appear as a bigger discount than it is. While you can find good deals, research suggests many products are often cheaper or the same price at other times of the year, with some reports stating up to 80% of Black Friday items aren't at their lowest price ever during the sale. 

What is the discount percentage on Black Friday?

Flat online discounts for consumers

Online discount rates remained flat on Black Friday compared to 2024, Salesforce found, with average discount rates peaking at 28% in the U.S. and 27% globally.

Are there big discounts on Black Friday?

Black Friday prices are often among the lowest of the year, but they're not always the absolute lowest for every item. Black Friday sales are known to feature deep discounts on electronics like TVs, laptops and gaming consoles. And for many clothing brands, Black Friday is one of the biggest saving events of the year.

This Is When The Best Deals Drop During Black Friday Sales!

Is it better to buy before or on Black Friday?

It's generally better to shop during Black Friday for the widest range of deals, especially on tech and gaming, but prices before Black Friday or even after Christmas can sometimes beat Black Friday prices for specific items, with many "Black Friday" deals appearing earlier in November. The best strategy involves tracking prices beforehand, buying mid-November if you find a great deal with price protection, or waiting for the main event, as Black Friday still offers significant discounts for many popular products, though you need to watch for inflated "original" prices. 

Is Black Friday sale only 1 day?

No, Black Friday is no longer just one day; while it's traditionally the Friday after Thanksgiving, sales now often start in early November and extend through the whole month, the Black Friday weekend, and culminate on Cyber Monday, creating a prolonged sales event. Many retailers offer deals for weeks, turning it into a "Black Friday Week" or even a month-long period to manage crowds and capture early shoppers. 

What discounts to expect on Black Friday?

You can expect most Black Friday discounts from big retailers to range from 20% to 50%, though in rarer cases you might see reductions of up to 70–80%.

Is it worth waiting for Black Friday deals?

So if the item you've been planning to buy has a decent discount on Black Friday, and you need it by Christmas, the chances are you should buy it. Waiting to see if it gets cheaper in the pre-Christmas sales will more often than not be fruitless.

Why is 28 November Black Friday?

The term “Black Friday” first started circulating in the 1950s and 60s, but it wasn't originally about shopping. Philadelphia police officers used it to describe the huge crowds and traffic jams caused by people coming into the city the day after Thanksgiving.

What is the downside of Black Friday?

One of the things people dislike the most about Black Friday is the huge crowds of people all vying for the same items. Some people wait outside in the cold just to save a few dollars. The biggest con of all may be the increasing trend of violence during Black Friday events in recent years.

What is the biggest sale of the year in the UK?

The biggest sales events in the UK are Black Friday/Cyber Monday (late November), offering massive discounts across tech, fashion, and home goods, followed closely by the post-Christmas Boxing Day sales, a traditional peak for deep discounts on everything from electronics to fashion. Other major sales include the Summer Sales (June/July) and January Sales, plus back-to-school deals in August/September. 

Do you really get better deals on Black Friday?

"Retailers are constantly fluctuating prices. So they may repackage something and say it's on sale for Black Friday when, in reality, it was the same discount a few weeks ago.” For items that do offer real savings, the average discount is around 24%, according to the study.

How much money off is a 20% discount?

Calculating the Final Price:

If you're getting a 20% discount, you're paying 80% of the original price (100% – 20% = 80%). You can directly calculate the final price by multiplying the original price by this remaining percentage.

How much do things go down on Black Friday?

Black Friday discounts average around 26% to 38%, but this varies significantly by product, with some studies showing far less genuine savings, as many retailers inflate prices beforehand, making it appear as a bigger discount than it is. While you can find good deals, research suggests many products are often cheaper or the same price at other times of the year, with some reports stating up to 80% of Black Friday items aren't at their lowest price ever during the sale. 

Is it better to buy before or after Black Friday?

That said, shops will always have something up their sleeves to exclusively reveal on Black Friday itself, so it pays not to buy before the big day unless you're absolutely certain that something better won't come along (at the very least, make sure there's a good returns policy, just in case).

Do prices go down further on Black Friday?

research finds. Shoppers holding out for a Black Friday bargain on 28 November may not get the best prices, according to Which? research that found none of the offers on the day were at their lowest level over a 12-month stretch.

How much discount can I get on Black Friday?

Black Friday discounts average around 26% to 38%, but this varies significantly by product, with some studies showing far less genuine savings, as many retailers inflate prices beforehand, making it appear as a bigger discount than it is. While you can find good deals, research suggests many products are often cheaper or the same price at other times of the year, with some reports stating up to 80% of Black Friday items aren't at their lowest price ever during the sale. 

What is the cheapest time to buy clothes?

Best Times to Buy Clothing

1. End-of-season sales. The best time to buy clothing for a particular season is when that season is on its way out, as retailers mark down inventory to make room for new merch. ...
2. Post-holiday sales. ...
3. Back-to-school sales. ...
4. Black Friday and Cyber Monday. ...
5. Holiday weekends.