No, Morrisons Daily stores are generally not the same price as larger Morrisons supermarkets. Items at Morrisons Daily, which is a convenience brand, can be significantly more expensive—sometimes costing up to 63% more for items like cheese—compared to full-sized supermarkets. While some "Savers" products are priced identically to supermarkets, the majority of products in these franchise-operated stores have higher, premium pricing for convenience.
Morrisons Daily had the biggest price differences, with our research finding you'll pay 21% more on average for the same groceries at a Morrisons Daily than a large Morrisons supermarket.
Yes, Morrisons Daily is an integral part of the Morrisons brand, serving as their convenience store format, often located in local neighborhoods or on petrol forecourts, and it leverages the main supermarket's quality, products, and loyalty program (More Card) for both company-owned and franchisee-operated locations.
We normally offer the same prices online and in-store. Though, we reserve the right to charge different prices online and in-store from time to time as they may differ.
Can I use my More Card in Morrisons Daily's. You can use your More Card to earn More Card Points and make exclusive savings in selected Morrisons Daily's stores. See participating stores here.
The Morrisons "£10 rule" is a loyalty perk for More Card members: spend £10 or more in a single in-store shop, scan your card, and you receive a voucher for a free refillable hot drink (like coffee, tea, or hot chocolate) at a Morrisons Café, redeemable within seven days, excluding takeaway or Morrisons Daily locations. This promotion offers a nice bonus for regular shoppers, though it's important to note restrictions like the single-use voucher, the 7-day limit, and exclusions for certain store types or online purchases.
Try the 3-3-3 Method. Choose 3 different protein sources, 3 fat sources, and 3 carb sources only (All veggies and fruit can count as 1 each). This may feel like too little variety but with endless options of spices and cooking techniques, you can make thousands of combinations.
On 1 November 2022, Morrisons announced it would close 132 loss-making McColl's stores (putting 1,300 jobs at risk) over the remainder of the year, and convert the remaining McColl's stores into Morrisons Daily stores within the next two to three years, bringing the number of Morrisons Daily stores to more than 1,000.
No, Tesco is not buying Morrisons; Morrisons was acquired by the US private equity firm Clayton, Dubilier & Rice (CD&R) in a £7 billion deal completed in late 2021, though there's a link due to former Tesco boss Sir Terry Leahy leading the CD&R bid, notes The Times and The Guardian. There was speculation about a potential Tesco takeover years prior, but the actual buyer was CD&R, which took Morrisons private, reports BBC and The Grocer.
Are Morrisons and Morrisons daily the same company?
Yes, Morrisons Daily is an integral part of the Morrisons brand, serving as their convenience store format, often located in local neighborhoods or on petrol forecourts, and it leverages the main supermarket's quality, products, and loyalty program (More Card) for both company-owned and franchisee-operated locations.
What time of day do Morrisons reduce their prices?
Morrisons starts price reductions in the early afternoon (around 12-2 PM) for yellow stickers, with the biggest discounts typically occurring in the evening between 5 PM and 7 PM, right before closing, especially on fresh counter items like meat and deli goods. You can often find substantial savings on items approaching their sell-by date during these late afternoon/early evening times, with some reports of 80-95% off.
F&F (Tesco's clothing brand) stopped selling directly online after closing its Tesco Direct site in 2018 due to a lack of profitability, then sold through Next until early 2024, and has since relaunched its own online sales directly on Tesco.com in 2025 due to strong customer demand and to offer a more convenient shopping experience with a wider selection, including homeware and collaborations.
The Labour Party government has hiked wage rates for millions of workers. And now starting pay for store assistants at the supermarket chain will increase by 33p from £13.02 to £13.35 an hour from March 1.
What is a reasonable grocery budget for 1 per month?
The average grocery cost per month is $504. The USDA estimates $299–569 for a monthly food budget for one person, $617–981 for a couple, and $1,002–1,631 for a family of four.
You can make your own calorie-saving choices to add up to your goal deficit. Aim to cut back on calories and/or burn more to the tune of: 250 calories per day for a half-pound loss per week, 500 calories for a goal of losing a pound a week, or 1,000 daily calories to lose about 2 pounds per week.
What happens if you forgot to scan your Morrisons card?
If you do forget your More Card, keep your receipt. You can use the 'self serve' function in our Morrisons More app to add your receipt and your spend be added towards your target by clicking into the 'Fivers' section, then 'Digital Receipts' and 'Forgot to scan?
