Tooting is considered a wealthy and highly desirable, trendy area in South West London, often attracting young professionals and families with its mix of Victorian homes and modern apartments. It has experienced significant, rapid price growth in recent years, with average house prices rising to approximately £630,000.
Tooting isn't uniformly rich or poor; it's a diverse South London area with pockets of affluence alongside more deprived areas, known for its vibrant multiculturalism, good transport links, and lively atmosphere, appealing to young professionals and families but experiencing rising costs and traffic, making it a dynamic but mixed-income neighborhood.
According to recent data, the average house price in Tooting has risen by approximately 10% over the last year alone. This surge can be attributed to several factors, including the area's growing popularity among young professionals and families seeking more space and affordability compared to central London.
The four boroughs with the highest levels of child poverty are all in Inner and East London - Hackney, Islington, Tower Hamlets and Newham. In these boroughs, more than 40% of children are in poverty.
Which are the richest areas in London? Mayfair, Kensington, and Knightsbridge are considered the richest neighbourhoods in London, renowned for their luxury properties, exclusivity, and world-class amenities.
Here's a quick breakdown of NYC's five boroughs in 2025: Manhattan: It is where everything happens—big companies, famous landmarks, and top universities like NYU and Columbia. But it's also the most expensive place to live, with rent usually over $4,000/month.
Tooting Common is generally considered safe at night, with a visible police presence and good lighting. However, as with any urban area, visitors should take normal precautions and be aware of their surroundings.
The richest areas in London consistently include Kensington & Chelsea, Mayfair, Knightsbridge, and Belgravia, known for ultra-prime properties, luxury amenities, and high concentrations of wealth, with Mayfair often topping lists for highest average property prices and Kensington & Chelsea for highest average wages, alongside prestigious areas like Holland Park and Hampstead.
Some of the best London neighbourhoods for luxury student living are Mayfair, Knightsbridge, Notting Hill, South Kensington and Chelsea. These areas are close to various popular institutions and landmarks, making it easy for students to access campus and fun spots.
Home to Harrods, Hyde Park and some of the city's most elegant residences, this area is a magnet for international billionaires, celebrities and royals alike. Properties here routinely fetch £20 million or more, making it one of the priciest addresses in the world. Mayfair has long been synonymous with old money.
The least happy borough in London, according to Rightmove's data, was Barking and Dagenham. Coming in dead-last place out of the capital's 33 boroughs, the east London area ranked 220th nationally.
. . . while the least white place in London - by far - is Southall Broadway, where just 8.7% of the population consider themselves White British. There's only one ward in the city with a more than 5% Chinese population, which Millwall in Tower Hamlets at 5.4%.
The area with the roughest reputation in London is Westminster, recording the highest crime rate of 432 crimes per 1,000 people in the year ending December 2024—though this is likely skewed by massive daytime footfall from tourists, which inflates the crime-per-resident ratio.
Tooting isn't uniformly rich or poor; it's a diverse South London area with pockets of affluence alongside more deprived areas, known for its vibrant multiculturalism, good transport links, and lively atmosphere, appealing to young professionals and families but experiencing rising costs and traffic, making it a dynamic but mixed-income neighborhood.
The highest unitary authority with a White British proportion was Redcar and Cleveland (97.6%) followed by Northumberland (97.2%), Hartlepool and County Durham (both 96.6%), Lincolnshire (93%) followed by Nottinghamshire, Norfolk and Worcestershire, all above 92%.