Versace is primarily worn by A-list celebrities, musicians, and influencers for high-profile red carpet events, performances, and fashion campaigns. Key, consistent wearers include Dua Lipa, Beyoncé, Zendaya, Taylor Swift, Lady Gaga, and brand ambassadors like Hyunjin of Stray Kids. The brand is also popular among affluent individuals aged 18-30 seeking luxury and bold, modern style.
With the announcement that Donatella Versace is stepping back from design duties, The Hollywood Reporter looks at how the powerhouse label has excelled at creating jaw-dropping looks for Jennifer Lopez, Zendaya, Taylor Swift and Beyoncé — to name just a few.
Italian fashion giant Prada buys Versace – at a discount. Prada announced on Tuesday that it has acquired Versace, bringing two major Italian luxury fashion houses under one roof. The $1.38bn (£1.04bn) deal is well below the roughly $2bn that Versace's former parent company, Capri Holdings, paid for the brand in 2018.
Versace targets style-conscious, affluent individuals between the ages of 18 and 30 with a taste for luxury fashion. Specifically, the brand caters to celebrities, influencers, and high-income individuals who value investing in quality and craftsmanship.
On her 18th birthday, she received 50% ownership of Gianni Versace S.p.A. Allegra's uncle Santo Versace already owned 30% of the fashion empire, and her mother already owned 20%, but due to a long-standing disagreement between the two, the remaining 50% of the Versace empire was bequeathed by Gianni to Allegra.
On March 12, 2025, after almost 28 years as CEO of the Versace brand, she announced her departure, a position she will hold until the summer when Dario Vitale, the former design and image director of Italian brand Miu Miu will take over.
Gianni Versace, who became a close friend of Diana's after she modelled an icy blue Atelier Versace gown on a 1991 magazine cover, and his sister Donatella set to work making one for her. The years that followed would see the princess wear several striking dresses synonymous with Versace's high-octane glamour.
This video revisits a deeply moving moment from July 1997, when Princess Diana attended the funeral of fashion designer Gianni Versace in Milan. Dressed in black and visibly solemn, Diana's presence reflected both her close friendship with Versace and the gravity of the moment.
became part of the Capri Holdings group for $2.12 billion, creating a new luxury group together with Kors and Jimmy Choo, keeping Donatella Versace as head of creative design. On December 2, 2025, the Prada group completed the acquisition of the Italian firm for US$1.375 billion.
Yes, the Prada Group officially acquired Versace in a €1.25 billion (around $1.4 billion) deal that closed in December 2025, bringing the iconic Italian fashion house under its umbrella alongside its existing brands like Prada and Miu Miu, with plans to revitalize Versace's performance.
Italian fashion brand Versace is one of the newer luxury fashion houses, established in 1978 by designer and socialite Gianni Versace. Unlike the more chic and understated looks associated with Dior and Chanel, Versace is known for its maximalist, bold prints, embodied by its iconic Medusa logo.
The actress has turned to vintage on numerous occasions, wearing everything from archive Valentino to Versace, while also often paying homage to a specific look worn by another star, like when she emulated Beyoncé's 2003 BET Awards ensemble or delving into designer archives for her Dune: Part Two world premiere.
It not only creates fashion trends but also establishes its own style, which has become legendary in the world of haute couture. Today, the Versace brand remains one of the most influential and prestigious in the world of fashion.
Kendall Jenner and Gigi Hadid are a stylish pair while out together in Paris wearing #Versaceaccessories. ...
Lady Gaga was flawless in a full look from the Versace Spring Summer 2017 runway, at the Pepsi Zero Sugar Super Bowl LI Halftime Show Press Conference. #
The difference is in focus: Versace's quality shines in its intricate embellishments and print work, while Prada's quality is evident in its material innovation (like Saffiano leather) and precise, minimalist construction.
The "333 rule" in clothing refers to two popular minimalist fashion concepts: the viral TikTok trend of using 3 tops, 3 bottoms, and 3 shoes to create numerous outfits (9 items total) for styling practice, and the more extensive Project 333, where you select 33 items (including clothes, shoes, and accessories) to wear for three months, excluding essentials like underwear, workout gear, and sleepwear, to simplify your wardrobe and reduce decision fatigue. Both methods focus on versatility, quality over quantity, and creating a functional capsule wardrobe.
1. Louis Vuitton. Louis Vuitton was founded in 1854 and it is one of the world's greatest and most valuable luxury brands ever, with excellence and timeless appeal.
This depends on your definition of "better." For durability and longevity, especially in items meant for frequent use like handbags and wallets, Louis Vuitton is widely regarded as superior. For extravagant materials, intricate detailing, and fashion-forward fabrications, Versace's Italian craftsmanship is top-tier.
