Elf Bar is an electronic cigarette brand manufactured by the Chinese firm iMiracle Shenzhen (iMiracle HK in the United Kingdom). Also sold as EBDesign and EBCreate, the vapes are characterized by their fruity flavors and colorful appearance.
Zhang Shengwei owns the companies behind many of the leading vape brands, including Elf Bar and Lost Mary, and sells more than three million units a week in the UK.
Birthed from humble beginnings in the bustling city of Shenzhen, China, Elf Bar is the brainchild of CEO Victor Xiao who continues to oversee the company's operation to this day.
In the UK, Elf Bar – a Chinese-owned company now worth £322.1 million in the UK – has seen a rapid rise in popularity, but has already faced controversy.
Elf Bars are manufactured in the city of Shenzhen in southeastern China. Each Elf Bar undergoes the strictest quality control measures to ensure a premium experience for users and is produced using the lowest harm materials.
Why everyone is addicted to ELF BARs. | Disposable Vapes
Why do Elf Bars not last long?
For example, if the device is exposed to excessive heat or extreme cold, the battery may drain faster than usual. You should also never leave your device in direct sunlight; this could damage the device's case or raise its internal temperature to a point where it becomes faulty.
What does elf bar stand for? Elf Bar vape is a disposable device with pre-filled e-liquid containing nicotine, vegetable glycerin, and propylene glycol. The acronym ELF stands for "e-liquid flavour".
The parent company of ELFBAR, Shenzhen IMiracle Technology Co. Ltd., is being sued by VPR Brands, a Florida-based company that claims to have rights to the “Elf” brand for vaping products in the U.S. (VPR has engaged in other trademark and patent infringement lawsuits, usually ending in settlements.)
Several variants of ElfBar disposables had been found to contain 50% more than the regulation maximum amount of nicotine liquid after over-sized tanks were “inadvertently fitted” to UK-bound product, the Chinese-owned brand said. Supermarkets have acted to remove all ElfBar products from sale.
The government brought vaping companies under control of its state-run tobacco administration, beginning with a prohibition on online sales in 2019 and culminating in a sweeping ban on all flavors except tobacco.
Elf Bar generated U.S. sales of over $271 million in the past year, according to retail data tracker Nielsen. Separate data previously obtained by the AP shows the brand hit U.S. stores in November 2021, racking up hundreds of millions in sales over 18 months before being targeted by FDA regulators.
Tesco, Morrisons and Sainsbury's have removed the Elf Bar 600 series from sale. The supermarket giants have cleared the e-cig from shelves after they were found to contain 50% more than the legal limit for nicotine e-liquid.
Major retailers have pulled sales of bestselling Elf Bar vapes after a Mail investigation found the company was breaking the law on nicotine limits. Tesco, Sainsbury's and WH Smith have withdrawn all Elf Bars products and Morrisons and Asda stripped the top-ranked Elf Bar 600 range from their shelves.
For example, we have the privilege of operating in the UK, Ireland, Germany, France, Italy, Spain and other EU TPD-compliant countries and non-EU countries where vaping, and e-cigarettes are legal such as Switzerland.
Adverts for the vaping company Elf Bar have been banned after using the slogan “recycling for a greener future” over concern they were misleading because of the environmental damage of discarded vapes.
Morrisons and Asda have become the latest retailers to ditch the sale of Elf Bar vapes after the e-cigarettes were found to be breaking the law on nicotine limits.
When are vapes being banned? The ban for disposable vapes is set to be introduced by the end of 2025 at the latest. It will include the manufacturing and sales of disposable vapes such as Elf bars and Lost Mary. Once the ban is in place, retailers will be given six months to comply and implement the law.
Elf Bars are removed from certain supermarkets after the watermelon flavour was found to contain at least 50 percent more than the legal limit of nicotine e-liquid. Elf Bars have not been banned in the UK, and are unlikely to ever be banned.
The AP has reported that the company behind Elf Bar has been able to evade the ban by simply renaming its products, which remain widely available in convenience stores and vape shops.
Customers can find their nearest recycling point on the Recycle Your Electricals postcode locator and we would encourage anybody who has questions about how to dispose of their used vape, to contact our customer service team at [email protected].
When your ELF BAR vape flashes, it means you need to charge it. If you have a connector at the bottom of your device, I suggest that you charge it directly with the appropriate punch cord on the plug, which is the most convenient way to do so. Of course, there are three other ways to charge your ELF BAR vape flash.
Elf Bar disposables and prefilled pods contain 2ml of e-liquid and use salt nicotine rather than standard freebase. Nic salt e-liquid delivers a much smoother throat hit when vaped, which can make switching to vaping that much easier. It also satisfies cravings quicker as it is absorbed by the body faster.
